Ksenia Rabinovich

Ksenia Rabinovich

Product Marketing Manager

Product marketer with 10+ years of experience in tech companies. Her mission is to tell the world about the powerful benefits of our product universe.

5 min read
What’s CMAF ingest? Why’s it streaming’s secret sauce?

What’s CMAF ingest? CMAF ingest is a collaboration between members of the DASH Industry Forum (DASH-IF) and companies operating within the OTT industry. Es…
3 min read
Benefits of Unified Virtual Channel: customers’ and partners’ insights

Unified Virtual Channel debuted in Unified Streaming’s product portfolio in early 2023. Since then the company has enriched the product, adding more features…
5 min read
Virtual channels: common use cases, uncommon value

As NAB Show 2024 nears (we’ll be there, booth W3220), we notice that FAST channels are living it up. They’re getting front rows at trade shows. They’re…
5 min read
5 ways to launch channels fast

Do you know the phrase ​“cut to the chase”? It comes from early Hollywood. Movie execs said it, meaning, Let’s skip extra dialogue and go straight to the action.
8 min read
Go FAST, get personal, aim high, be unique, look back: 5 new ways to monetize content

Let’s say you’re a content creator, a content owner, a broadcaster, or an OTT streaming service. You’ve got some programming that’s not pulling its weight. …
5 min read
If you’ve got it, flaunt it: 5 ways repurposing content is king

Now that you’ve got content, you want to stream it.But what else? Put in ads? Charge more for better quality? Create deeply personalized experiences? How abo…